How much does a photo cost? Full analysis of market prices in 2024
In recent years, the demand for personal photo photography has continued to heat up. Whether it is graduation commemoration, career image or artistic creation, consumers are extremely sensitive to price. This article combines the hot topic data on the entire network for the past 10 days to organize the latest photo shooting price guide for you to help you quickly match your budget and needs.
1. Comparison of basic package prices (indoor single-person style)
| City Level | Basic package | Refined number of pictures | Number of clothing groups | Average price range |
|---|---|---|---|---|
| First-tier cities | Light photo | 8-10 photos | 1 set | RMB 399-699 |
| New first-tier cities | Standard package | 12-15 photos | 2 sets | RMB 599-999 |
| Second-tier and third-tier cities | Premium package | 20 photos+ | 3 sets | RMB 299-599 |
Note: The data statistics are from the top 20 photography studios quotes in June by Meituan and Dianping, and 90% of the package includes makeup and hair services.
2. Analysis of premium price for popular photo types
Recent social platform data show that"Dopamine Photo"and"New Chinese Portrait"Search volume increased by 210% month-on-month, and there was a significant premium for special styles:
| Style Type | Price coefficient | Time-consuming shooting | Popular cities |
|---|---|---|---|
| Underwater photography | Basic price × 2.5 | 4-6 hours | Sanya/Qingdao/Shanghai |
| AI digital photo | Basic price × 1.8 | 2 hours | Hangzhou/Shenzhen/Chengdu |
| Film retro | Basic price × 1.6 | 3-4 hours | Beijing/Chongqing/Xi'an |
3. Guide to avoid pitfalls invisible consumption
According to the complaint data of the Consumer Association in June, the main controversial points of photo consumption are:
1.Refinished price increase: Super packages cost 30-80 yuan per package
2.Clothing partition: Additional charges of 200-500 yuan per set in high-end areas
3.Negative belonging: 58% of institutions need to purchase additional original negatives
4. Emerging trends in 2024
1.Self-service photography studioRise: Rent at the time of 98-198 yuan per hour, suitable for DIY people
2.VR virtual shootingTechnology: Price 40% lower than traditional shooting
3.Pet portrait photoOrder volume increased by 300% year-on-year
5. Cost-performance ratio selection suggestions
• Off-season (March-April/September-October) reservations can be enjoyed 30% off
• Select Studio Anniversary Packages usually include 5 extra refurbishments
• Multiple-person order shooting reduces cost by 25% on average
In summary, the market price of personal photos in 2024 will be significantly graded, from 199 yuan flash event to customized shooting at 10,000 yuan. It is recommended that consumers focus on the package including project details based on their own needs to avoid falling into the trap of low-price drainage.
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