What brand of bag is QP?
In the past 10 days, discussions about bag brands have continued to rise across the Internet, especially the niche brand QP, which has become the focus of searches. This article will combine recent hot topics to analyze the background, characteristics and market performance of the QP brand, and present you with detailed analysis through structured data.
1. QP brand background revealed

QP (Quality & Passion) is an affordable luxury handbag brand originating from Italy. It was founded in 2015 and is famous for its minimalist design and environmentally friendly materials. Recently, it has become a hot topic on social media due to the street shooting of many celebrities.
| brand elements | Details |
|---|---|
| Establishment time | 2015 |
| birthplace | Milan, Italy |
| product line | Handbags/Wallets/Accessories |
| price range | 2000-8000 yuan |
| Core technology | vegetable tanned leather |
2. Analysis of recent popular items
According to e-commerce platform monitoring data, the search volume of the following three QP bags has skyrocketed in the past 10 days:
| Model | Features | Hot search index | reference price |
|---|---|---|---|
| Cloud series | Foldable bucket bag | ★★★★★ | 3680 yuan |
| Moonlight | chain armpit bag | ★★★★☆ | 4299 yuan |
| Oasis | Multifunctional tote bag | ★★★☆☆ | 2980 yuan |
3. Dimensions of consumer evaluation
After sorting out 500+ real feedback pieces on social platforms, we found the following characteristic distribution:
| Evaluation dimension | Positive rating | Main evaluation points |
|---|---|---|
| Design sense | 92% | Unique shape/high-end color matching |
| Practicality | 85% | Reasonable partitioning/light weight |
| Durability | 78% | Anti-scratch/strong hardware |
| Cost-effectiveness | 65% | Targeting light luxury positioning |
4. Guide to identifying authenticity and fakeness
As the popularity rises, imitations appear on the market. Please pay attention to these characteristics of the genuine product:
1. The lining label is laser engraved rather than printed.
2. The hardware is engraved with "QP MILANO"
3. Each bag comes with a unique digital ID card
4. The traces are at a 45-degree angle and evenly spaced.
5. Suggestions on purchasing channels
Currently official authorization channels include:
• Brand China official website (supports inspection)
• High-end department stores such as Lane Crawford
• Tmall International Flagship Store (20% off recent event prices)
What needs to be vigilant is that there are a large number of "factory direct mail" accounts on platforms such as Xiaohongshu, and it has been verified that 90% of them are counterfeit stores.
6. Comparative data of competing products
Compared with brands in the same price range, QP’s differentiated advantages are obvious:
| brand | Main material | average weight | design style |
|---|---|---|---|
| QP | vegetable tanned leather | 420g | Architectural geometric style |
| MK | Cross grain cowhide | 580g | American classic |
| Furla | calfskin | 510g | Italian elegance |
Summary:As an emerging affordable luxury brand, QP has risen rapidly with its environmental protection concept and recognizable design. It is recommended to verify through official channels before purchasing, and pay attention to the brand’s upcoming 2024 early spring series. According to industry forecasts, the brand is expected to enter the top ten sales list in the Asia-Pacific region in the next two years.
check the details
check the details